Web Designer

Career Area: Information Technology

Occupation Group: Front-End Application Design

Salary

Percentile wages tell how much a certain percentage of an overall population in a geographic area or within a given industry or field makes. The percentile wage estimate is the value of a wage below which a certain percent of workers fall.

An example would be the 25th percentile, 25 percent of workers employed in that occupation earn less and 75 percent earn more than the estimated wage value. At the 75th percentile, 75 percent of workers employed in that occupation earn less and 25 percent earn more than the estimated wage value.

A typical Web Designer earns the following wages (national and state):

State

The average salary in North Carolina for those pursuing this career is $62,627

*The salaries depicted here are representative of the range of salaries posted in job listings over the past year. Living wage in North Carolina is $30,000.

National

The average salary in the United States for those pursuing this career is $60,674

*The salaries depicted here are representative of the range of salaries posted in job listings over the past year. Living wage in North Carolina is $30,000.

What Does a Professional in this Career Do?

Creates design for websites, including layout and graphics. Integrates applications or other content as needed for a site. May also write web design programs.

Employment Trends

The job demand and job growth statistics shown here were derived from job posts over the past year. Expected job growth projections are extrapolated from year-over-year job post listing history.

Job demand and job growth is expected at the following rates:

LocationGrowth
North Carolina155+19.6%
Nationwide4032+14.9%

Skills

A professional in this position typically utilizes the following skills in the course of everyday work in this exciting and challenging field:

Baseline Skills

The following are baseline skills every Web Designer is expected to have in order to experience success in this field:

  • Creativity: Mental characteristic that allows a person to think outside of the box, which results in innovative or different approaches to a particular task.
  • Communication Skills: The ability to convey information to another effectively and efficiently.
  • Teamwork / Collaboration: Experience working in collaborative efforts with a team to achieve a common goal or to complete a task in the most effective and efficient way.
  • Detail-Oriented: A detail oriented person is someone who pays attention to the details and can make a conscious effort to understand causes instead of just the effects, and that does this in a second nature type of way.
  • Problem Solving: Problem solving consists of using generic or ad hoc methods, in an orderly manner, for finding solutions to problems.

Specialized Skills

These skills are specific to working in this career:

  • Web Site Design: The term web design is normally used to describe the design process relating to the front-end design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development.
  • Adobe Photoshop: Adobe Photoshop is a raster graphics editor developed and published by Adobe Systems for macOS and Windows.
  • Graphic Design: Graphic design is the process of visual communication and problem-solving using one or more of typography, photography and illustration.
  • Adobe Illustrator: Adobe Illustrator is a vector graphics editor developed and marketed by Adobe Systems.
  • JavaScript: JavaScript (), often abbreviated as JS, is a high-level, dynamic, weakly typed, object-based, multi-paradigm, and interpreted client-side programming language.

Distinguishing Skills

Any Web Designer that possesses the following skills will stand out against the competition:

  • Bootstrapping: Working experience of Bootstrapping, which refers to a self-starting process that is supposed to proceed without external input. In computer technology the term usually refers to the process of loading the basic software into the memory of a computer after power-on or general reset, especially the operating system which will then take care of loading other software as needed.
  • Adobe Dreamweaver: Adobe Dreamweaver is a proprietary web development tool developed by Adobe Systems.
  • WordPress: WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. To function, WordPress has to be installed on a web server, which would either be part of an Internet hosting service or a network host in its own right.
  • CSS: A cascading style sheet (CSS) is a Web page derived from multiple sources with a defined order of precedence where the definitions of any style element conflict. The Cascading Style Sheet, level 1 (CSS1) recommendation from the World Wide Web Consortium (W3C), which is implemented in the latest versions of the Netscape and Microsoft Web browsers, specifies the possible style sheets or statements that may determine how a given element is presented in a Web page.
  • Information Architecture: Information architecture (IA) is the structural design of shared information environments; the art and science of organizing and labelling websites, intranets, online communities and software to support usability and findability; and an emerging community of practice focused on bringing principles of design and architecture to the digital landscape.

Salary Boosting Skills

A professional who wishes to excel in this career path may consider developing the following highly valued skills:

  • Information Architecture: Information architecture (IA) is the structural design of shared information environments; the art and science of organizing and labelling websites, intranets, online communities and software to support usability and findability; and an emerging community of practice focused on bringing principles of design and architecture to the digital landscape.
  • Adobe Experience Manager (AEM): Working experience of Adobe Experience Manager (AEM), which is a digital experience management solution for marketers and IT to design and deliver experiences across web, mobile, in store, and any end point in the customer journey.

Experience

This position typically requires the following level of experience. The numbers presented in the pie charts below were derived from actual job posts over the past year. Not all job postings list experience requirements.

Experience Required%
0 to 2 years32%
3 to 5 years57%
6 to 8 years7%

Many of the programs offered through NC State are designed for working professionals who need additional credentials to enhance existing work experience.

Students who do not have the expected level of experience may wish to look into internship and employment opportunities.

Common Job Titles

It is possible to find work in this field in positions commonly listed as the following job titles:

  • Web Designer
  • Website Designer
  • Senior Web Designer
  • Web & Graphic Designer
  • Graphic And Web Designer

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