Making and Marketing Apps that Succeed

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Official Program Description

This six-hour course will provide you with an overview of marketing concepts associated with mobile apps, including an understanding of the Android market, legal issues for consideration, ways to make money with ads, in-app billing options, app marketplaces, and additional ways to get the word out. After this introduction to making and marketing apps, it is recommended that you take the online course, Your Mobile App Marketing Plan, for in-depth exploration of the marketing concepts presented in this course and to develop your own marketing plan for your mobile apps.

Who Should Attend

Anyone interested in marketing a mobile app

Expected Outcomes

Upon completion of this Mobile App Certificate you will know the process of creating and developing apps for the mobile device.


  • Basic computer skills and comfort using Microsoft Windows
  • User level experience with mobile apps
  • Basic business knowledge

Attend and You Will Learn

  • Making sure your app will succeed
  • Legal issues
  • Android development
  • Making money with ads
  • In-app billing
  • Making app marketplaces work for you
  • Getting the word out
  • Expanding your user base

Additional Information

Instructor: Eric Schmieder


  Making and Marketing Apps that Succeed
  2017 - TTS - Ongoing 2017   Status:  Available
Online:   1 Jul 2016 to 30 Jun 2017
Course Fee(s):
Gov't & Non-Profit Registration Fee non-credit    $199.00
Registration Fee non-credit    $249.00
Potential Discount(s):
  0.60 CEUs